As of 2022, most South African companies relied on shares to measure the effectiveness of their TikTok accounts, as ** percent of those voted for this method, far exceeding the other methods for success measurement. Click-through rate, the second most used method, was reported by ** percent of the companies.
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Ornico, & World Wide Worx. (June 30, 2022). Measurement of TikTok accounts' effectiveness by companies in South Africa in 2022, by measurement method [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved August 05, 2026, from /statistics/1340870/tiktok-account-effectiveness-in-companies-in-south-africa/
Ornico, und World Wide Worx. "Measurement of TikTok accounts' effectiveness by companies in South Africa in 2022, by measurement method." Chart. June 30, 2022. ÌÇÐÄÆÆ½â°æ. Accessed August 05, 2026. /statistics/1340870/tiktok-account-effectiveness-in-companies-in-south-africa/
Ornico, World Wide Worx. (2022). Measurement of TikTok accounts' effectiveness by companies in South Africa in 2022, by measurement method. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: August 05, 2026. /statistics/1340870/tiktok-account-effectiveness-in-companies-in-south-africa/
Ornico, and World Wide Worx. "Measurement of Tiktok Accounts' Effectiveness by Companies in South Africa in 2022, by Measurement Method." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 30 Jun 2022, /statistics/1340870/tiktok-account-effectiveness-in-companies-in-south-africa/
Ornico & World Wide Worx, Measurement of TikTok accounts' effectiveness by companies in South Africa in 2022, by measurement method ÌÇÐÄÆÆ½â°æ, /statistics/1340870/tiktok-account-effectiveness-in-companies-in-south-africa/ (last visited August 05, 2026)
Measurement of TikTok accounts' effectiveness by companies in South Africa in 2022, by measurement method [Graph], Ornico, & World Wide Worx, June 30, 2022. [Online]. Available: /statistics/1340870/tiktok-account-effectiveness-in-companies-in-south-africa/