The original question was: "Has your brand increased spending in social media live streaming in the past year?"
The source did not provide information for missing percentage points in 2022.
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Company brands increasing live streaming budgets in South Africa 2019-2022
As of 2022, the greatest majority of companies in South Africa (** percent) reported not having increased the amounts spent on social media advertising in the previous year. The share of companies following this trend was larger than in the previous year (** percent). In 2020, only ** percent of companies said their brand increased the sums spent for that purpose.
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Ornico, & World Wide Worx. (June 30, 2022). Companies whose brands confirmed increasing amounts spent on social media live streaming in South Africa from 2019 to 2022 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 01, 2026, from /statistics/1342517/company-brands-increasing-live-streaming-budgets-in-south-africa/
Ornico, und World Wide Worx. "Companies whose brands confirmed increasing amounts spent on social media live streaming in South Africa from 2019 to 2022." Chart. June 30, 2022. ÌÇÐÄÆƽâ°æ. Accessed August 01, 2026. /statistics/1342517/company-brands-increasing-live-streaming-budgets-in-south-africa/
Ornico, World Wide Worx. (2022). Companies whose brands confirmed increasing amounts spent on social media live streaming in South Africa from 2019 to 2022. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 01, 2026. /statistics/1342517/company-brands-increasing-live-streaming-budgets-in-south-africa/
Ornico, and World Wide Worx. "Companies Whose Brands Confirmed Increasing Amounts Spent on Social Media Live Streaming in South Africa from 2019 to 2022." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 30 Jun 2022, /statistics/1342517/company-brands-increasing-live-streaming-budgets-in-south-africa/
Ornico & World Wide Worx, Companies whose brands confirmed increasing amounts spent on social media live streaming in South Africa from 2019 to 2022 ÌÇÐÄÆƽâ°æ, /statistics/1342517/company-brands-increasing-live-streaming-budgets-in-south-africa/ (last visited August 01, 2026)
Companies whose brands confirmed increasing amounts spent on social media live streaming in South Africa from 2019 to 2022 [Graph], Ornico, & World Wide Worx, June 30, 2022. [Online]. Available: /statistics/1342517/company-brands-increasing-live-streaming-budgets-in-south-africa/
