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Leading ways planned to improve diversity and inclusion in advertising according to industry professional in the United States as of 3rd quarter 2021

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Sources

Release date

January 2022

Region

United States

Survey time period

Q3 2021

Special properties

those who reponded extremely or very important

Supplementary notes

The source did not provide information on the sample number.

Citation formats

Ways of improving diversity and inclusion in advertising U.S. 2021

Published by ÌÇÐÄÆƽâ°æ Research Department, Sep 7, 2022
In a 2021 survey of marketing and advertising professionals from brands and agencies in the United States the respondents were asked to indicate how they were were planning to improve diversity and inclusion on their promotional efforts. More than ** percent of them said that hiring more diverse talent was an important way to achieve that goal. The same was true for creating ads with diverse people and targeting a more diverse audience.
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Advertising consumption and perception in the U.S.Advertising in the United StatesAdvertising worldwideAdvertising in CanadaLuxury advertising and marketing
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