In a March 2020 survey of U.S. marketers and ad agencies it was found that ** percent of respondents had made changes to their promotional efforts in response to the coronavirus outbreak. Among the most drastic changes made was cancelling a campaign completely, according to ** percent of responding industry professionals. When the question was repeated in early April this share increased to ** percent.
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Advertiser Perceptions. (April 8, 2020). Leading ways advertising professionals responded to the coronavirus outbreak in the United States in March and April 2020 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 03, 2026, from /statistics/1110352/leading-responses-due-to-covid-19-according-to-advertisers-in-the-us/
Advertiser Perceptions. "Leading ways advertising professionals responded to the coronavirus outbreak in the United States in March and April 2020." Chart. April 8, 2020. ÌÇÐÄÆƽâ°æ. Accessed August 03, 2026. /statistics/1110352/leading-responses-due-to-covid-19-according-to-advertisers-in-the-us/
Advertiser Perceptions. (2020). Leading ways advertising professionals responded to the coronavirus outbreak in the United States in March and April 2020. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 03, 2026. /statistics/1110352/leading-responses-due-to-covid-19-according-to-advertisers-in-the-us/
Advertiser Perceptions. "Leading Ways Advertising Professionals Responded to The Coronavirus Outbreak in The United States in March and April 2020." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 8 Apr 2020, /statistics/1110352/leading-responses-due-to-covid-19-according-to-advertisers-in-the-us/
Advertiser Perceptions, Leading ways advertising professionals responded to the coronavirus outbreak in the United States in March and April 2020 ÌÇÐÄÆƽâ°æ, /statistics/1110352/leading-responses-due-to-covid-19-according-to-advertisers-in-the-us/ (last visited August 03, 2026)
Leading ways advertising professionals responded to the coronavirus outbreak in the United States in March and April 2020 [Graph], Advertiser Perceptions, April 8, 2020. [Online]. Available: /statistics/1110352/leading-responses-due-to-covid-19-according-to-advertisers-in-the-us/
