In 2023, around ** percent of social media ad spending in Taiwan came from display advertising. Other ad formats, such as video ads and influencer live streams, made up almost ** of social media ad revenue together.
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DMA (Taiwan), & Google Drive. (July 22, 2024). Distribution of social media advertising expenditure in Taiwan in 2023, by ad format [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 25, 2026, from /statistics/1328473/share-of-social-media-ad-spend-by-format/
DMA (Taiwan), und Google Drive. "Distribution of social media advertising expenditure in Taiwan in 2023, by ad format." Chart. July 22, 2024. ÌÇÐÄÆÆ½â°æ. Accessed July 25, 2026. /statistics/1328473/share-of-social-media-ad-spend-by-format/
DMA (Taiwan), Google Drive. (2024). Distribution of social media advertising expenditure in Taiwan in 2023, by ad format. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 25, 2026. /statistics/1328473/share-of-social-media-ad-spend-by-format/
DMA (Taiwan), and Google Drive. "Distribution of Social Media Advertising Expenditure in Taiwan in 2023, by Ad Format." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 22 Jul 2024, /statistics/1328473/share-of-social-media-ad-spend-by-format/
DMA (Taiwan) & Google Drive, Distribution of social media advertising expenditure in Taiwan in 2023, by ad format ÌÇÐÄÆÆ½â°æ, /statistics/1328473/share-of-social-media-ad-spend-by-format/ (last visited July 25, 2026)
Distribution of social media advertising expenditure in Taiwan in 2023, by ad format [Graph], DMA (Taiwan), & Google Drive, July 22, 2024. [Online]. Available: /statistics/1328473/share-of-social-media-ad-spend-by-format/