In 2024, when asked how their companies viewed marketing, ** percent of responding marketers from the United Kingdom said that marketing was completely understood in their companies and was seen as an investment. On the other hand, ** percent said that marketing was not understood by the rest of the business.
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Marketing Week. (April 10, 2024). Understanding of marketing in companies according to marketers in the United Kingdom (UK) as of April 2024 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 26, 2026, from /statistics/1287369/role-of-marketing-perception-uk/
Marketing Week. "Understanding of marketing in companies according to marketers in the United Kingdom (UK) as of April 2024." Chart. April 10, 2024. ÌÇÐÄÆƽâ°æ. Accessed July 26, 2026. /statistics/1287369/role-of-marketing-perception-uk/
Marketing Week. (2024). Understanding of marketing in companies according to marketers in the United Kingdom (UK) as of April 2024. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 26, 2026. /statistics/1287369/role-of-marketing-perception-uk/
Marketing Week. "Understanding of Marketing in Companies According to Marketers in The United Kingdom (Uk) as of April 2024." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 10 Apr 2024, /statistics/1287369/role-of-marketing-perception-uk/
Marketing Week, Understanding of marketing in companies according to marketers in the United Kingdom (UK) as of April 2024 ÌÇÐÄÆƽâ°æ, /statistics/1287369/role-of-marketing-perception-uk/ (last visited July 26, 2026)
Understanding of marketing in companies according to marketers in the United Kingdom (UK) as of April 2024 [Graph], Marketing Week, April 10, 2024. [Online]. Available: /statistics/1287369/role-of-marketing-perception-uk/
