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Share of consumers who trust digital out-of-home (DOOH) advertising in Great Britain as of January 2020, by age group

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Sources

Release date

January 2020

Region

United Kingdom (Great Britain)

Survey time period

as of January 2020*

Number of respondents

2,000 respondents

Method of interview

Online survey

Supplementary notes

*The source did not provide information on the date of survey, the date used is the publication date.

Citation formats

Consumer trust in DOOH advertising in Great Britain 2020, by age group

Published by ÌÇÐÄÆƽâ°æ Research Department, May 18, 2021
According to findings of a survey published in early 2020, ** percent of respondents aged 35 to 44 in Great Britain said they trusted digital out-of-home advertising just as much as they did traditional media. The same was true for ** percent of responding 25-35-year olds.
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Topics

Digital out-of-home advertising in the UKAdvertising in the UKDigital marketing in the UKOut-of-home advertising in the UKInfluencer marketing in the United Kingdom (UK)
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