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Spending on satellite TV advertisements in South Korea from 2016 to 2023 with forecasts up to 2025 (in billion South Korean won)

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Source

Release date

January 2025

Region

South Korea

Survey time period

2016 to 2023

Number of respondents

2,272 advertising companies

Method of interview

Face-to-face interviews, telephone interviews

Supplementary notes

* Estimate.

Figures have been rounded.

1,000 South Korean won equals 0.68 U.S. dollars or 0.66 euros as of January 2025.

Citation formats

Expenditure on satellite TV advertising in South Korea 2016-2025

Published by ÌÇÐÄÆƽâ°æ Research Department, Jan 28, 2025

In 2023, spending on satellite TV advertising fell slightly to around **** billion South Korean won. This represents a decrease from the previous year. It was forecast to further decrease in the coming years.

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Advertising industry in South KoreaAdvertising worldwideAdvertising in the Asia-Pacific regionDigital advertising worldwideDigital advertising in South Korea
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