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Digital advertising spending as a percentage of total media ad spend in Latin America in 2015 and 2025

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Sources

Release date

February 2025

Region

Latin America and the Caribbean

Survey time period

2015 and November 2024

Supplementary notes

* Forecast.

Citation formats

Digital ad spend's share in total media ad spend in Latin America 2015-2025

Published by ÌÇÐÄÆƽâ°æ Research Department, Feb 24, 2025

In 2025, digital channels will account for an estimated **** percent of Latin America's total media advertising spending. A decade earlier, in 2015, the share stood below ** percent.

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Digital advertising in JapanInternet usage in JapanSocial media usage in JapanMedia industry in JapanMobile internet usage in Japan
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