Share of adults willing to purchase products from companies using advertising to raise issues of homophobia in the United States as of April 2019, by ethnicity
Characteristic
Much more likely
Somewhat more likely
Somewhat less likely
Much less likely
Makes no difference either way
Don't know/No opinion
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If a company were to use its advertising to bring attention to the following issues, would you be more or less likely to purchase that
company’s products or services?
Homophobia
Citation formats
Share of U.S. adults buying from firms with homophobia ads 2019, by ethnicity
The graph shows the share of adults willing to purchase products from companies using advertising to raise issues of homophobia in the United States as of , by ethnicity. The survey indicates that while ** percent of Hispanics said they were much more likely to purchase products from such companies, ** percent said it made no difference to them either way.
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Morning Consult, & The Hollywood Reporter. (April 9, 2019). Share of adults willing to purchase products from companies using advertising to raise issues of homophobia in the United States as of April 2019, by ethnicity [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved August 06, 2026, from /statistics/1000894/us-adults-buying-from-firms-using-ads-to-raise-homophobia-issues-ethnicity/
Morning Consult, und The Hollywood Reporter. "Share of adults willing to purchase products from companies using advertising to raise issues of homophobia in the United States as of April 2019, by ethnicity." Chart. April 9, 2019. ÌÇÐÄÆÆ½â°æ. Accessed August 06, 2026. /statistics/1000894/us-adults-buying-from-firms-using-ads-to-raise-homophobia-issues-ethnicity/
Morning Consult, The Hollywood Reporter. (2019). Share of adults willing to purchase products from companies using advertising to raise issues of homophobia in the United States as of April 2019, by ethnicity. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: August 06, 2026. /statistics/1000894/us-adults-buying-from-firms-using-ads-to-raise-homophobia-issues-ethnicity/
Morning Consult, and The Hollywood Reporter. "Share of Adults Willing to Purchase Products from Companies Using Advertising to Raise Issues of Homophobia in The United States as of April 2019, by Ethnicity." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 9 Apr 2019, /statistics/1000894/us-adults-buying-from-firms-using-ads-to-raise-homophobia-issues-ethnicity/
Morning Consult & The Hollywood Reporter, Share of adults willing to purchase products from companies using advertising to raise issues of homophobia in the United States as of April 2019, by ethnicity ÌÇÐÄÆÆ½â°æ, /statistics/1000894/us-adults-buying-from-firms-using-ads-to-raise-homophobia-issues-ethnicity/ (last visited August 06, 2026)
Share of adults willing to purchase products from companies using advertising to raise issues of homophobia in the United States as of April 2019, by ethnicity [Graph], Morning Consult, & The Hollywood Reporter, April 9, 2019. [Online]. Available: /statistics/1000894/us-adults-buying-from-firms-using-ads-to-raise-homophobia-issues-ethnicity/