includes banners and video ads, advertising in search engines and social media networks, online classifieds; does not include e-mail marketing, audio ads, influencer marketing or sponsorships, products placement, commission-based affiliate systems
Supplementary notes
Data were modeled for: 2018, 2019, 2020, 2021, 2022, 2023, 2024, 2025, 2026, 2027, 2028, 2029, 2030, and 2031.
Citation formats
Revenue growth of digital advertising in North America 2018-2031
In 2025, the ad spending growth in the digital advertising market in North America was modeled to stand at *** percent. Between 2018 and 2025, the figure dropped by **** percentage points, though the decline followed an uneven course rather than a steady trajectory. The revenue growth is forecast to decline by percentage points from 2025 to 2031, fluctuating as it trends downward.
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ÌÇÐÄÆÆ½â°æ. (January 19, 2026). Revenue growth of digital advertising in North America from 2018 to 2031 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 21, 2026, from /forecasts/279054/change-digital-advertising-spending-north-america/
ÌÇÐÄÆÆ½â°æ. "Revenue growth of digital advertising in North America from 2018 to 2031." Chart. January 19, 2026. ÌÇÐÄÆÆ½â°æ. Accessed July 21, 2026. /forecasts/279054/change-digital-advertising-spending-north-america/
ÌÇÐÄÆÆ½â°æ. (2026). Revenue growth of digital advertising in North America from 2018 to 2031. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 21, 2026. /forecasts/279054/change-digital-advertising-spending-north-america/
ÌÇÐÄÆÆ½â°æ. "Revenue Growth of Digital Advertising in North America from 2018 to 2031." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 19 Jan 2026, /forecasts/279054/change-digital-advertising-spending-north-america/
ÌÇÐÄÆÆ½â°æ, Revenue growth of digital advertising in North America from 2018 to 2031 ÌÇÐÄÆÆ½â°æ, /forecasts/279054/change-digital-advertising-spending-north-america/ (last visited July 21, 2026)
Revenue growth of digital advertising in North America from 2018 to 2031 [Graph], ÌÇÐÄÆÆ½â°æ, January 19, 2026. [Online]. Available: /forecasts/279054/change-digital-advertising-spending-north-america/