In 2024, companies in the technology and electronics industry were expected to invest more than ** percent of their total media advertising spending in digital advertising. The retail industry ranked second, with **** percent.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆƽâ°æ can support your business.
eMarketer. (November 18, 2024). Industries with highest share of digital advertising spending in the United States in 2024 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 14, 2026, from /statistics/1421001/industries-highest-share-digital-ad-spend-usa/
eMarketer. "Industries with highest share of digital advertising spending in the United States in 2024." Chart. November 18, 2024. ÌÇÐÄÆƽâ°æ. Accessed July 14, 2026. /statistics/1421001/industries-highest-share-digital-ad-spend-usa/
eMarketer. (2024). Industries with highest share of digital advertising spending in the United States in 2024. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 14, 2026. /statistics/1421001/industries-highest-share-digital-ad-spend-usa/
eMarketer. "Industries with Highest Share of Digital Advertising Spending in The United States in 2024." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 18 Nov 2024, /statistics/1421001/industries-highest-share-digital-ad-spend-usa/
eMarketer, Industries with highest share of digital advertising spending in the United States in 2024 ÌÇÐÄÆƽâ°æ, /statistics/1421001/industries-highest-share-digital-ad-spend-usa/ (last visited July 14, 2026)
Industries with highest share of digital advertising spending in the United States in 2024 [Graph], eMarketer, November 18, 2024. [Online]. Available: /statistics/1421001/industries-highest-share-digital-ad-spend-usa/
