Pharma e-commerce in the United States – statistics & facts
The United States leads the global online pharmacy market, with annual revenues exceeding 20 billion U.S. dollars. The COVID-19 pandemic catapulted revenue growth in the digital health market’s online pharmacy sector. Although the growth slowed post-pandemic, it still propelled the industry towards greater digital adoption, with an estimated 68 million individuals expected to purchase their over-the counter (OTC) medicine online in 2024. This number is forecast to rise to around 79 million by 2029, indicating a steadily growing industry.
