In the United States in 2023, online consumers of over-the-counter (OTC) health products reflected on what the most important product details were on websites. More than half, ** percent, agreed that written reviews were vital for them to consider purchasing OTC health products online. The two other most highly valued product details on websites were comparisons to similar products, with ** percent, and ingredient or nutritional information, at ** percent. Other product details that consumers focus on when purchasing health products online were review stars, photos, videos, and product measurements.
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Tinuiti. (August 31, 2023). Most important website product details when deciding to purchase over-the-counter health products online in the United States in 2023 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 31, 2026, from /statistics/1410207/important-website-product-details-health-us/
Tinuiti. "Most important website product details when deciding to purchase over-the-counter health products online in the United States in 2023." Chart. August 31, 2023. ÌÇÐÄÆƽâ°æ. Accessed July 31, 2026. /statistics/1410207/important-website-product-details-health-us/
Tinuiti. (2023). Most important website product details when deciding to purchase over-the-counter health products online in the United States in 2023. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 31, 2026. /statistics/1410207/important-website-product-details-health-us/
Tinuiti. "Most Important Website Product Details When Deciding to Purchase Over-the-counter Health Products Online in The United States in 2023." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 31 Aug 2023, /statistics/1410207/important-website-product-details-health-us/
Tinuiti, Most important website product details when deciding to purchase over-the-counter health products online in the United States in 2023 ÌÇÐÄÆƽâ°æ, /statistics/1410207/important-website-product-details-health-us/ (last visited July 31, 2026)
Most important website product details when deciding to purchase over-the-counter health products online in the United States in 2023 [Graph], Tinuiti, August 31, 2023. [Online]. Available: /statistics/1410207/important-website-product-details-health-us/
