Based on responses of advertising agencies and marketers from the United States, it was found that the industry professionals spent **** million U.S. dollars on digital video advertising in 2018 (both desktop and mobile), and expect that number to further grow to **** million dollars in 2019.
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IAB (U.S.). (April 29, 2019). Digital and mobile video advertising spending according to agencies and marketers in the United States from 2017 to 2019 (in million U.S. dollars) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 06, 2026, from /statistics/746291/us-agencies-marketers-digital-mobile-ad-spending/
IAB (U.S.). "Digital and mobile video advertising spending according to agencies and marketers in the United States from 2017 to 2019 (in million U.S. dollars)." Chart. April 29, 2019. ÌÇÐÄÆƽâ°æ. Accessed August 06, 2026. /statistics/746291/us-agencies-marketers-digital-mobile-ad-spending/
IAB (U.S.). (2019). Digital and mobile video advertising spending according to agencies and marketers in the United States from 2017 to 2019 (in million U.S. dollars). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 06, 2026. /statistics/746291/us-agencies-marketers-digital-mobile-ad-spending/
IAB (U.S.). "Digital and Mobile Video Advertising Spending According to Agencies and Marketers in The United States from 2017 to 2019 (in Million U.S. Dollars)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 29 Apr 2019, /statistics/746291/us-agencies-marketers-digital-mobile-ad-spending/
IAB (U.S.), Digital and mobile video advertising spending according to agencies and marketers in the United States from 2017 to 2019 (in million U.S. dollars) ÌÇÐÄÆƽâ°æ, /statistics/746291/us-agencies-marketers-digital-mobile-ad-spending/ (last visited August 06, 2026)
Digital and mobile video advertising spending according to agencies and marketers in the United States from 2017 to 2019 (in million U.S. dollars) [Graph], IAB (U.S.), April 29, 2019. [Online]. Available: /statistics/746291/us-agencies-marketers-digital-mobile-ad-spending/
