Includes advertising that appears on mobile phones, tablets, and internet-connected feature phones on all formats mentioned. Figures may not add up to a 100 percent due to rounding.
In 2021, consumer packaged goods (CPG) were expected to received **** percent of total U.S. mobile advertising spending. Retail was forecast to be the industry concentrating the highest share of expenditure, with nearly ** percent.
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PubMatic (@Ben_Kaplan). (October 1, 2021). Distribution of mobile advertising spending in the United States in 2021, by industry [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 19, 2026, from /statistics/430438/mobile-ad-spend-share-usa-by-industry/
PubMatic (@Ben_Kaplan). "Distribution of mobile advertising spending in the United States in 2021, by industry." Chart. October 1, 2021. ÌÇÐÄÆÆ½â°æ. Accessed July 19, 2026. /statistics/430438/mobile-ad-spend-share-usa-by-industry/
PubMatic (@Ben_Kaplan). (2021). Distribution of mobile advertising spending in the United States in 2021, by industry. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 19, 2026. /statistics/430438/mobile-ad-spend-share-usa-by-industry/
PubMatic (@Ben_Kaplan). "Distribution of Mobile Advertising Spending in The United States in 2021, by Industry." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 1 Oct 2021, /statistics/430438/mobile-ad-spend-share-usa-by-industry/
PubMatic (@Ben_Kaplan), Distribution of mobile advertising spending in the United States in 2021, by industry ÌÇÐÄÆÆ½â°æ, /statistics/430438/mobile-ad-spend-share-usa-by-industry/ (last visited July 19, 2026)
Distribution of mobile advertising spending in the United States in 2021, by industry [Graph], PubMatic (@Ben_Kaplan), October 1, 2021. [Online]. Available: /statistics/430438/mobile-ad-spend-share-usa-by-industry/