The graph shows information on the year-on year change in brand holiday advertising spending on selected media in the United States in October and November between 2015 and 2016. It was found that Amazon increased TV advertising expenditures by ** percent in the pre-holiday season in 2016, compared to the same period in 2015.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆƽâ°æ can support your business.
Digital Commerce 360. (December 30, 2016). Year-on year change in brand holiday advertising spending on selected media in the United States in October and November between 2015 and 2016 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 06, 2026, from /statistics/740043/change-holiday-season-ad-spend-by-brand/
Digital Commerce 360. "Year-on year change in brand holiday advertising spending on selected media in the United States in October and November between 2015 and 2016." Chart. December 30, 2016. ÌÇÐÄÆƽâ°æ. Accessed August 06, 2026. /statistics/740043/change-holiday-season-ad-spend-by-brand/
Digital Commerce 360. (2016). Year-on year change in brand holiday advertising spending on selected media in the United States in October and November between 2015 and 2016. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 06, 2026. /statistics/740043/change-holiday-season-ad-spend-by-brand/
Digital Commerce 360. "Year-on Year Change in Brand Holiday Advertising Spending on Selected Media in The United States in October and November between 2015 and 2016." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 30 Dec 2016, /statistics/740043/change-holiday-season-ad-spend-by-brand/
Digital Commerce 360, Year-on year change in brand holiday advertising spending on selected media in the United States in October and November between 2015 and 2016 ÌÇÐÄÆƽâ°æ, /statistics/740043/change-holiday-season-ad-spend-by-brand/ (last visited August 06, 2026)
Year-on year change in brand holiday advertising spending on selected media in the United States in October and November between 2015 and 2016 [Graph], Digital Commerce 360, December 30, 2016. [Online]. Available: /statistics/740043/change-holiday-season-ad-spend-by-brand/
