ÌÇÐÄÆƽâ°æ

Share of global companies indicating a presence of a MarTech officer in 2016

© ÌÇÐÄÆƽâ°æ 2026
Download
Show detailed source information?
Register for free
Already a member?
Log in
Source

Release date

August 2016

Region

Worldwide

Survey time period

May 2016

Number of respondents

532 marketers in the U.S., the UK, Germany, France, Spain, and Italy

Supplementary notes

Question: Do you have a person on your marketing team who is mainly responsible for marketing technology use?

Citation formats

Presence of MarTech officer in companies worldwide 2016

Published by ÌÇÐÄÆƽâ°æ Research Department, Jan 18, 2017
The statistics shows data on the presence of MarTech officers in companies worldwide as of ***. During a survey, **** percent of responding marketers stated that there was no person on their marketing team who was mainly responsible for marketing technology use and they did not think it was necessary to have a dedicated person to own that in the next 12 months.
Log in or register to access precise data.
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

  • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 99 users
Talk to sales for pricing
Contact us
  • Free + Premium Statistics
  • Reports
  • Market ÌÇÐÄÆƽâ°æ

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts

Other statistics that may interest you

The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics

Other statistics that may interest you Statistics on

About the industry

10

About the region

10

Selected statistics

5

Other regions

10

Related statistics

10

Further Content: You might find this interesting as well

Topics

Marketing technologyContent marketingMarketing personalization worldwideData usage in marketing and advertisingArtificial intelligence (AI) use in marketing
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

  • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 99 users
Talk to sales for pricing
Contact us
  • Free + Premium Statistics
  • Reports
  • Market ÌÇÐÄÆƽâ°æ

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts
Learn more about how ÌÇÐÄÆƽâ°æ can support your business.