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Source
Source
Release date
October 2017
More information
Region
United States
Survey time period
October 11 to 20, 2017
Number of respondents
1,025 respondents
Age group
18 years and older
Method of interview
Online survey
Supplementary notes
The original question was phrased as follows: When shopping on Black Friday, which of the following product categories would you make impulsive purchases from if you came across a good offer?
Multiple answers were possible.
Citation formats
