The statistic displays the objectives of digital video advertising campaigns in the United Kingdom (UK) from the first quarter 2015 to the third quarter of 2017. In the last measured quarter, the most important campaign objective among advertisers was to maximise view through rate.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆÆ½â°æ can support your business.
Videology. (November 2, 2017). Objectives of digital video advertising campaigns in the United Kingdom (UK) from 1st quarter 2015 to 3rd quarter 2017 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved August 06, 2026, from /statistics/488766/digital-video-advertising-campaign-objectives-in-the-united-kingdom-uk/
Videology. "Objectives of digital video advertising campaigns in the United Kingdom (UK) from 1st quarter 2015 to 3rd quarter 2017." Chart. November 2, 2017. ÌÇÐÄÆÆ½â°æ. Accessed August 06, 2026. /statistics/488766/digital-video-advertising-campaign-objectives-in-the-united-kingdom-uk/
Videology. (2017). Objectives of digital video advertising campaigns in the United Kingdom (UK) from 1st quarter 2015 to 3rd quarter 2017. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: August 06, 2026. /statistics/488766/digital-video-advertising-campaign-objectives-in-the-united-kingdom-uk/
Videology. "Objectives of Digital Video Advertising Campaigns in The United Kingdom (Uk) from 1st Quarter 2015 to 3rd Quarter 2017." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 2 Nov 2017, /statistics/488766/digital-video-advertising-campaign-objectives-in-the-united-kingdom-uk/
Videology, Objectives of digital video advertising campaigns in the United Kingdom (UK) from 1st quarter 2015 to 3rd quarter 2017 ÌÇÐÄÆÆ½â°æ, /statistics/488766/digital-video-advertising-campaign-objectives-in-the-united-kingdom-uk/ (last visited August 06, 2026)
Objectives of digital video advertising campaigns in the United Kingdom (UK) from 1st quarter 2015 to 3rd quarter 2017 [Graph], Videology, November 2, 2017. [Online]. Available: /statistics/488766/digital-video-advertising-campaign-objectives-in-the-united-kingdom-uk/