| Characteristic | Very important | Important |
|---|---|---|
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
The chart is not accessible to screen readers. Please switch to the table view to access the data.
Download
Source
Sources
Release date
April 2015
More information
Region
United Kingdom
Survey time period
2010 to 2015*
Number of respondents
73**
Special properties
B2B and B2C marketers
Method of interview
Online survey
Supplementary notes
* Dates of most recent survey were November and December 2014, and January 2015.
** n (2012) = 161; n (2013) = 128; n (2014) = 73. Number of respondents for all years not provided by the source.
Shares responding "very unimportant," "unimportant," or "neither important or unimportant" are not displayed here and account for the remaining percentage points to 100 percent.
Citation formats
