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Leading marketing approaches according to senior marketers worldwide as of May 2025

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Sources

Release date

September 2025

Region

Worldwide

Survey time period

April 1 to May 11, 2025

Number of respondents

389 respondents

Special properties

among senior marketing professionals from North America, Europe, the Middle East, and Africa (EMEA), as well as Asia-Pacific (including Japan)

Method of interview

Online survey

Citation formats

Leading marketing approaches worldwide 2025

Published by ÌÇÐÄÆƽâ°æ Research Department, Sep 15, 2025

During a 2025 survey carried out among senior marketers worldwide, nearly **** described their organization's overall marketing approach as performance-led. Roughly * picked customer-experience (CX) led as the most fitting description.

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Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

  • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 99 users
Talk to sales for pricing
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1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

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