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Leading communications priorities of CEOs according to communications and marcomm professionals in the United States and Canada as of November 2024

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Sources

Release date

February 2025

Region

Canada, United States

Survey time period

October 18 to November 20, 2024

Number of respondents

310 respondents

Special properties

among senior-level communications professionals from agencies and in-house

Method of interview

Email survey

Supplementary notes

Up to three answers were possible.

Citation formats

Leading communications priorities of CEOs in the U.S. and Canada 2024

Published by ÌÇÐÄÆƽâ°æ Research Department, Aug 15, 2025

According to a 2024 report among senior communication and marcomm professionals in the United States and Canada, ** percent of respondents cited building sustainable growth and value for the brand as the leading priority for their CEOs or clients' CEOs. Another ** percent cited defining and distributing the brand story as a priority.

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