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Change in Amazon Ads budgets among pay-per-click (PPC) marketers worldwide in 2024

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Source

Release date

April 2024

Region

Worldwide

Survey time period

November 2 to December 24, 2023

Number of respondents

431-1,091

Special properties

among PPC professionals

Method of interview

Online survey

Citation formats

Change in Amazon ads budgets among PPC marketers worldwide 2024

Published by ÌÇÐÄÆƽâ°æ Research Department, Mar 4, 2025

During a December 2023 survey, ** percent of pay-per-click (PPC) marketers worldwide said they planned to maintain their Amazon Ads budgets in 2024. Slight increases were anticipated by ** percent, while **** percent planned significant increases. On the other hand, percent and percent reported they intended to slightly or significantly decrease their budgets, respectively.

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