A 2025 survey found that ** percent of American film and TV viewers reporting feeling somewhat or very uncomfortable with using generative AI to create a digital replica of a living human actor, making it the most unpopular use case. Audiences were most receptive to the use of generative AI to create high-quality special or visual effects, at ** percent.
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Luminate Data. (April 10, 2026). Consumer perception of the use of generative artificial intelligence in film and TV in the United States as of December 2025, by aspect of production [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 21, 2026, from /statistics/1483192/consumer-perception-ai-use-film-tv-production-us/
Luminate Data. "Consumer perception of the use of generative artificial intelligence in film and TV in the United States as of December 2025, by aspect of production." Chart. April 10, 2026. ÌÇÐÄÆƽâ°æ. Accessed July 21, 2026. /statistics/1483192/consumer-perception-ai-use-film-tv-production-us/
Luminate Data. (2026). Consumer perception of the use of generative artificial intelligence in film and TV in the United States as of December 2025, by aspect of production. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 21, 2026. /statistics/1483192/consumer-perception-ai-use-film-tv-production-us/
Luminate Data. "Consumer Perception of The Use of Generative Artificial Intelligence in Film and Tv in The United States as of December 2025, by Aspect of Production." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 10 Apr 2026, /statistics/1483192/consumer-perception-ai-use-film-tv-production-us/
Luminate Data, Consumer perception of the use of generative artificial intelligence in film and TV in the United States as of December 2025, by aspect of production ÌÇÐÄÆƽâ°æ, /statistics/1483192/consumer-perception-ai-use-film-tv-production-us/ (last visited July 21, 2026)
Consumer perception of the use of generative artificial intelligence in film and TV in the United States as of December 2025, by aspect of production [Graph], Luminate Data, April 10, 2026. [Online]. Available: /statistics/1483192/consumer-perception-ai-use-film-tv-production-us/
