Ascorbic acid was the beauty ingredient with the highest monthly increase in Google searches in 2025, with *** percent. Marula oil followed, with an increase of *** percent.
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Cosmetics Business. (January 19, 2025). Most popular Ingredients included in beauty products purchased by consumers in the United States in 2025, by monthly increase in Google searches [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 30, 2026, from /statistics/1481721/top-ingredients-found-in-beauty-products-in-the-us/
Cosmetics Business. "Most popular Ingredients included in beauty products purchased by consumers in the United States in 2025, by monthly increase in Google searches." Chart. January 19, 2025. ÌÇÐÄÆƽâ°æ. Accessed July 30, 2026. /statistics/1481721/top-ingredients-found-in-beauty-products-in-the-us/
Cosmetics Business. (2025). Most popular Ingredients included in beauty products purchased by consumers in the United States in 2025, by monthly increase in Google searches. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 30, 2026. /statistics/1481721/top-ingredients-found-in-beauty-products-in-the-us/
Cosmetics Business. "Most Popular Ingredients Included in Beauty Products Purchased by Consumers in The United States in 2025, by Monthly Increase in Google Searches." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 19 Jan 2025, /statistics/1481721/top-ingredients-found-in-beauty-products-in-the-us/
Cosmetics Business, Most popular Ingredients included in beauty products purchased by consumers in the United States in 2025, by monthly increase in Google searches ÌÇÐÄÆƽâ°æ, /statistics/1481721/top-ingredients-found-in-beauty-products-in-the-us/ (last visited July 30, 2026)
Most popular Ingredients included in beauty products purchased by consumers in the United States in 2025, by monthly increase in Google searches [Graph], Cosmetics Business, January 19, 2025. [Online]. Available: /statistics/1481721/top-ingredients-found-in-beauty-products-in-the-us/
