As of early 2025, among the presented social media platforms, Instagram enjoyed the highest advertising reach among women in Uruguay, surpassing ** percent. Among male adults, TikTok ranked first, with an ad reach close to ** percent.
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DataReportal, & We Are Social, & Meltwater. (March 3, 2025). Reach of social media advertising in Uruguay as of February 2025, by platform and gender [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 04, 2026, from /statistics/1458349/social-media-advertising-reach-gender-uruguay/
DataReportal, und We Are Social, und Meltwater. "Reach of social media advertising in Uruguay as of February 2025, by platform and gender." Chart. March 3, 2025. ÌÇÐÄÆƽâ°æ. Accessed August 04, 2026. /statistics/1458349/social-media-advertising-reach-gender-uruguay/
DataReportal, We Are Social, Meltwater. (2025). Reach of social media advertising in Uruguay as of February 2025, by platform and gender. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 04, 2026. /statistics/1458349/social-media-advertising-reach-gender-uruguay/
DataReportal, and We Are Social, and Meltwater. "Reach of Social Media Advertising in Uruguay as of February 2025, by Platform and Gender." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 3 Mar 2025, /statistics/1458349/social-media-advertising-reach-gender-uruguay/
DataReportal & We Are Social & Meltwater, Reach of social media advertising in Uruguay as of February 2025, by platform and gender ÌÇÐÄÆƽâ°æ, /statistics/1458349/social-media-advertising-reach-gender-uruguay/ (last visited August 04, 2026)
Reach of social media advertising in Uruguay as of February 2025, by platform and gender [Graph], DataReportal, & We Are Social, & Meltwater, March 3, 2025. [Online]. Available: /statistics/1458349/social-media-advertising-reach-gender-uruguay/
