Bounce rate is defined as the percentage of online visitors who abandon a website after viewing one page. During the surveyed period, the global health and beauty e-commerce industry recorded its highest bounce rate in February 2024 at around **** percent.
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Monetate. (March 4, 2025). Bounce rate on health and beauty e-commerce websites worldwide from January to September 2024 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved August 03, 2026, from /statistics/1424885/online-shopping-bounce-rate-health-beauty/
Monetate. "Bounce rate on health and beauty e-commerce websites worldwide from January to September 2024." Chart. March 4, 2025. ÌÇÐÄÆÆ½â°æ. Accessed August 03, 2026. /statistics/1424885/online-shopping-bounce-rate-health-beauty/
Monetate. (2025). Bounce rate on health and beauty e-commerce websites worldwide from January to September 2024. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: August 03, 2026. /statistics/1424885/online-shopping-bounce-rate-health-beauty/
Monetate. "Bounce Rate on Health and Beauty E-commerce Websites Worldwide from January to September 2024." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 4 Mar 2025, /statistics/1424885/online-shopping-bounce-rate-health-beauty/
Monetate, Bounce rate on health and beauty e-commerce websites worldwide from January to September 2024 ÌÇÐÄÆÆ½â°æ, /statistics/1424885/online-shopping-bounce-rate-health-beauty/ (last visited August 03, 2026)
Bounce rate on health and beauty e-commerce websites worldwide from January to September 2024 [Graph], Monetate, March 4, 2025. [Online]. Available: /statistics/1424885/online-shopping-bounce-rate-health-beauty/