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Source
In cooperation with
YouGov
Release date
August 2023
Region
Worldwide
Survey time period
2023
Special properties
across 18 global markets.
Method of interview
Online survey
Supplementary notes
Survey question: Thinking of the last three months, which of the following, if any, types of products have you watched a product review for on social media (e.g., YouTube, Instagram, TikTok, Facebook etc. - Video games - (% who played a video game in the last month)
Product review in the survey refers to content reviewing a product, rather than advertisement for a product.
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