As of August 2020, U.S. user engagement with Facebook had declined by nine percent compared to 2018. Instagram made gains of eight percent during the measured period, and Twitter was the big winner with 78 percent increase in user engagement during that time.
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Activate. (October 31, 2020). Change in user engagement with selected social media platforms in the United States from 2018 to August 2020 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 23, 2026, from /statistics/265069/social-platform-user-engagement-change-usa/
Activate. "Change in user engagement with selected social media platforms in the United States from 2018 to August 2020." Chart. October 31, 2020. ÌÇÐÄÆƽâ°æ. Accessed July 23, 2026. /statistics/265069/social-platform-user-engagement-change-usa/
Activate. (2020). Change in user engagement with selected social media platforms in the United States from 2018 to August 2020. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 23, 2026. /statistics/265069/social-platform-user-engagement-change-usa/
Activate. "Change in User Engagement with Selected Social Media Platforms in The United States from 2018 to August 2020." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 31 Oct 2020, /statistics/265069/social-platform-user-engagement-change-usa/
Activate, Change in user engagement with selected social media platforms in the United States from 2018 to August 2020 ÌÇÐÄÆƽâ°æ, /statistics/265069/social-platform-user-engagement-change-usa/ (last visited July 23, 2026)
Change in user engagement with selected social media platforms in the United States from 2018 to August 2020 [Graph], Activate, October 31, 2020. [Online]. Available: /statistics/265069/social-platform-user-engagement-change-usa/
