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Share of influencer marketing campaign of fashion and beauty brands in Malaysia as of October 2022, by social media platform

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Source

Release date

October 2022

Region

Malaysia

Survey time period

October 2022

Supplementary notes

The report covered Cambodia, Hong Kong, Indonesia, Japan, Malaysia, the Philippines, Singapore, Taiwan, Thailand, and Vietnam and leveraged data points from over 500,000 influencers.

Citation formats

Influencer marketing of fashion and beauty brands in Malaysia 2022, by platform

Published by ÌÇÐÄÆƽâ°æ Research Department, Jun 16, 2023
As of October 2022, Instagram had the largest share of influencer marketing campaign ran by fashion and beauty brands in Malaysia, with more than ** percent of the social media market share. TikTok had the second largest share with around percent.
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Topics

Influencer/KOL marketing in ChinaSocial media in ChinaLuxury marketing in ChinaSocial media marketing in ChinaAdvertising in China
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