In 2023, spending on product placement on digital media in the United States rose **** percent, making it the fastest-growing channel for this marketing tactic that year. Music and TV followed as the only other media with double-digit increase rates: **** and **** percent, respectively. According to the same study, TV alone held over **** of the U.S. product placement revenue share in 2023.
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PQ Media (@PQMedia). (August 9, 2024). Channels with the fastest-growing spending on product placement in the United States in 2023 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 26, 2026, from /statistics/1376391/growth-media-product-placement-spending-united-states/
PQ Media (@PQMedia). "Channels with the fastest-growing spending on product placement in the United States in 2023." Chart. August 9, 2024. ÌÇÐÄÆÆ½â°æ. Accessed July 26, 2026. /statistics/1376391/growth-media-product-placement-spending-united-states/
PQ Media (@PQMedia). (2024). Channels with the fastest-growing spending on product placement in the United States in 2023. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 26, 2026. /statistics/1376391/growth-media-product-placement-spending-united-states/
PQ Media (@PQMedia). "Channels with The Fastest-growing Spending on Product Placement in The United States in 2023." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 9 Aug 2024, /statistics/1376391/growth-media-product-placement-spending-united-states/
PQ Media (@PQMedia), Channels with the fastest-growing spending on product placement in the United States in 2023 ÌÇÐÄÆÆ½â°æ, /statistics/1376391/growth-media-product-placement-spending-united-states/ (last visited July 26, 2026)
Channels with the fastest-growing spending on product placement in the United States in 2023 [Graph], PQ Media (@PQMedia), August 9, 2024. [Online]. Available: /statistics/1376391/growth-media-product-placement-spending-united-states/