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Share of consumers who share product information or shopping experiences in China as of November 2022, by channel

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Source

Release date

January 2023

Region

China

Survey time period

November 2022

Number of respondents

2,000 respondents

Age group

18-73 years

Special properties

among residents in China's tier-1 to tier-5 cities

Method of interview

Questionnaire

Supplementary notes

Original survey question: Which channels do you use to share your product information or shopping experience? Please select the 1-3 channels you use most often and click on them in the order of most often, second most often and third most often.

The share showed here means that respondents chose the channel as their most often used channel.

The survey is conducted among 48 percent female and 52 percent male respondents.

Citation formats

Major channels for consumers to share shopping experiences in China 2022

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