In 2022, the main reason why Brazilian consumers bought on social media was to get access to reviews from other customers. Among those surveyed, ** percent reported purchasing via social networks for that exact reason. In addition, ** percent of respondents said they purchased on social media to avoid being scammed.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆÆ½â°æ can support your business.
All in. (August 6, 2022). Main reasons why consumers purchased on social media in Brazil in 2022 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 23, 2026, from /statistics/1336332/social-commerce-drivers-brazil/
All in. "Main reasons why consumers purchased on social media in Brazil in 2022." Chart. August 6, 2022. ÌÇÐÄÆÆ½â°æ. Accessed July 23, 2026. /statistics/1336332/social-commerce-drivers-brazil/
All in. (2022). Main reasons why consumers purchased on social media in Brazil in 2022. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 23, 2026. /statistics/1336332/social-commerce-drivers-brazil/
All in. "Main Reasons Why Consumers Purchased on Social Media in Brazil in 2022." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 6 Aug 2022, /statistics/1336332/social-commerce-drivers-brazil/
All in, Main reasons why consumers purchased on social media in Brazil in 2022 ÌÇÐÄÆÆ½â°æ, /statistics/1336332/social-commerce-drivers-brazil/ (last visited July 23, 2026)
Main reasons why consumers purchased on social media in Brazil in 2022 [Graph], All in, August 6, 2022. [Online]. Available: /statistics/1336332/social-commerce-drivers-brazil/