Technology represented the primary category sold via social media in Colombia as of the second quarter of 2024, being over ** percent. Retail claimed the second position, capturing around ** percent of the market share.
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Cámara Colombiana de Comercio Electrónico. (September 3, 2024). Leading categories sold through social networks in Colombia as of Q2 2024 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 29, 2026, from /statistics/1303882/most-popular-categories-social-media-purchase-colombia/
Cámara Colombiana de Comercio Electrónico. "Leading categories sold through social networks in Colombia as of Q2 2024." Chart. September 3, 2024. ÌÇÐÄÆÆ½â°æ. Accessed July 29, 2026. /statistics/1303882/most-popular-categories-social-media-purchase-colombia/
Cámara Colombiana de Comercio Electrónico. (2024). Leading categories sold through social networks in Colombia as of Q2 2024. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 29, 2026. /statistics/1303882/most-popular-categories-social-media-purchase-colombia/
Cámara Colombiana de Comercio Electrónico. "Leading Categories Sold through Social Networks in Colombia as of Q2 2024." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 3 Sep 2024, /statistics/1303882/most-popular-categories-social-media-purchase-colombia/
Cámara Colombiana de Comercio Electrónico, Leading categories sold through social networks in Colombia as of Q2 2024 ÌÇÐÄÆÆ½â°æ, /statistics/1303882/most-popular-categories-social-media-purchase-colombia/ (last visited July 29, 2026)
Leading categories sold through social networks in Colombia as of Q2 2024 [Graph], Cámara Colombiana de Comercio Electrónico, September 3, 2024. [Online]. Available: /statistics/1303882/most-popular-categories-social-media-purchase-colombia/