During a 2021 survey carried out among business leaders from Sweden, ** percent of respondents stated they believed word-of-mouth was the most effective marketing channel when it came to building strong brands. Among top management respondents, the share stood at ** percent.
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Sveriges Annonsörer, & NoA Consulting. (August 15, 2021). Marketing channels most effective at building strong brands according to business leaders in Sweden as of spring 2021 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 31, 2026, from /statistics/1324324/marketing-channels-for-brand-building-sweden/
Sveriges Annonsörer, und NoA Consulting. "Marketing channels most effective at building strong brands according to business leaders in Sweden as of spring 2021." Chart. August 15, 2021. ÌÇÐÄÆƽâ°æ. Accessed July 31, 2026. /statistics/1324324/marketing-channels-for-brand-building-sweden/
Sveriges Annonsörer, NoA Consulting. (2021). Marketing channels most effective at building strong brands according to business leaders in Sweden as of spring 2021. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 31, 2026. /statistics/1324324/marketing-channels-for-brand-building-sweden/
Sveriges Annonsörer, and NoA Consulting. "Marketing Channels Most Effective at Building Strong Brands According to Business Leaders in Sweden as of Spring 2021." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 15 Aug 2021, /statistics/1324324/marketing-channels-for-brand-building-sweden/
Sveriges Annonsörer & NoA Consulting, Marketing channels most effective at building strong brands according to business leaders in Sweden as of spring 2021 ÌÇÐÄÆƽâ°æ, /statistics/1324324/marketing-channels-for-brand-building-sweden/ (last visited July 31, 2026)
Marketing channels most effective at building strong brands according to business leaders in Sweden as of spring 2021 [Graph], Sveriges Annonsörer, & NoA Consulting, August 15, 2021. [Online]. Available: /statistics/1324324/marketing-channels-for-brand-building-sweden/
