On methodology and comparability of the data, the source states the following: Audience figures may not represent unique individuals, and may not match equivalent figures for the total active user base. Meta has significantly revised its base data and approach to audience reporting, so figures shown here might not be comparable with those published in older reports.
As of February 2025, India was the leading country in Asia in regard to Facebook advertising reach. The country had a Facebook advertising audience of approximately million users. Indonesia followed, with about million users reached.
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We Are Social, & DataReportal, & Meltwater. (February 5, 2025). Largest Facebook advertising audiences in Asia as of February 2025, by selected country (in millions) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 28, 2026, from /statistics/1313634/apac-facebook-ad-reach-by-country/
We Are Social, und DataReportal, und Meltwater. "Largest Facebook advertising audiences in Asia as of February 2025, by selected country (in millions)." Chart. February 5, 2025. ÌÇÐÄÆƽâ°æ. Accessed July 28, 2026. /statistics/1313634/apac-facebook-ad-reach-by-country/
We Are Social, DataReportal, Meltwater. (2025). Largest Facebook advertising audiences in Asia as of February 2025, by selected country (in millions). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 28, 2026. /statistics/1313634/apac-facebook-ad-reach-by-country/
We Are Social, and DataReportal, and Meltwater. "Largest Facebook Advertising Audiences in Asia as of February 2025, by Selected Country (in Millions)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 5 Feb 2025, /statistics/1313634/apac-facebook-ad-reach-by-country/
We Are Social & DataReportal & Meltwater, Largest Facebook advertising audiences in Asia as of February 2025, by selected country (in millions) ÌÇÐÄÆƽâ°æ, /statistics/1313634/apac-facebook-ad-reach-by-country/ (last visited July 28, 2026)
Largest Facebook advertising audiences in Asia as of February 2025, by selected country (in millions) [Graph], We Are Social, & DataReportal, & Meltwater, February 5, 2025. [Online]. Available: /statistics/1313634/apac-facebook-ad-reach-by-country/
