According to a survey conducted among shoppers in 2021, ** percent of the respondents in Thailand considered recommendations from influencers before making purchases on social media. In comparison, ** percent of the respondents in Singapore reviewed influencer recommendations before shopping on social media platforms in 2021.
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iKala. (October 13, 2021). Share of social commerce shoppers who consider recommendations from influencers before purchasing in Southeast Asia in 2021, by selected country [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved August 01, 2026, from /statistics/1302132/sea-social-commerce-shoppers-who-consider-influencer-recommendations-by-country/
iKala. "Share of social commerce shoppers who consider recommendations from influencers before purchasing in Southeast Asia in 2021, by selected country." Chart. October 13, 2021. ÌÇÐÄÆÆ½â°æ. Accessed August 01, 2026. /statistics/1302132/sea-social-commerce-shoppers-who-consider-influencer-recommendations-by-country/
iKala. (2021). Share of social commerce shoppers who consider recommendations from influencers before purchasing in Southeast Asia in 2021, by selected country. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: August 01, 2026. /statistics/1302132/sea-social-commerce-shoppers-who-consider-influencer-recommendations-by-country/
iKala. "Share of Social Commerce Shoppers Who Consider Recommendations from Influencers before Purchasing in Southeast Asia in 2021, by Selected Country." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 13 Oct 2021, /statistics/1302132/sea-social-commerce-shoppers-who-consider-influencer-recommendations-by-country/
iKala, Share of social commerce shoppers who consider recommendations from influencers before purchasing in Southeast Asia in 2021, by selected country ÌÇÐÄÆÆ½â°æ, /statistics/1302132/sea-social-commerce-shoppers-who-consider-influencer-recommendations-by-country/ (last visited August 01, 2026)
Share of social commerce shoppers who consider recommendations from influencers before purchasing in Southeast Asia in 2021, by selected country [Graph], iKala, October 13, 2021. [Online]. Available: /statistics/1302132/sea-social-commerce-shoppers-who-consider-influencer-recommendations-by-country/