ÌÇÐÄÆƽâ°æ

Leading TV advertisers in Sweden in 2024, by target rating points (TRPs) (in 1,000s)

© ÌÇÐÄÆƽâ°æ 2026
Download
Show detailed source information?
Register for free
Already a member?
Log in
Source

Release date

February 2025

Region

Sweden

Survey time period

2024

Supplementary notes

Target rating points (TRPs) are calculated by dividing the number of impressions of an online ad by its total intended target audience and multiplying the result by a 100. 

Figures have been rounded.

Citation formats

Leading TV advertisers in Sweden 2024

Published by ÌÇÐÄÆƽâ°æ Research Department, Mar 19, 2025

The largest TV advertiser in Sweden in 2024 was Procter & Gamble. The consumer goods company recorded thousand target rating points (TRP) for its TV ads. Mondelēz, a confectionary and snacks producer, ranked second, with thousand TRPs.

Log in or register to access precise data.
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

  • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 99 users
Talk to sales for pricing
Contact us
  • Free + Premium Statistics
  • Reports
  • Market ÌÇÐÄÆƽâ°æ

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts

Statistics on " Advertising in Sweden "

The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics

Other statistics that may interest you Advertising in Sweden

Overview

5

Traditional media

6

Digital media

8

Market leaders

5

Consumer insight

8

Further Content: You might find this interesting as well

Topics

Advertising in SwedenAdvertising in the UKMedia usage in SwedenAdvertising in EuropeAdvertising in the Nordics
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

  • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 99 users
Talk to sales for pricing
Contact us
  • Free + Premium Statistics
  • Reports
  • Market ÌÇÐÄÆƽâ°æ

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts
Learn more about how ÌÇÐÄÆƽâ°æ can support your business.