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Average cost-per-click (CPC) in Google Ads search advertising in North America in December 2024, by country (in U.S. dollars)

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Source

In cooperation with
Release date

February 2025

Region

North America, Canada, Mexico, United States

Survey time period

December 2024

Special properties

based on data extracted from Semrush keyword database; wider industry metrics may vary

Citation formats

GoogleAds CPC in North America 2024, by country

Published by ÌÇÐÄÆƽâ°æ Research Department, May 13, 2025

In December 2024, the average monthly cost-per-click (CPC) in Google Ads search advertising in the United States stood at **** U.S. dollars and was the highest in North America. In Canada, the CPC amounted to **** U.S. dollars and in Mexico to ** U.S. cents.

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