| Characteristic | Yes | No | I do not know what this means |
|---|---|---|---|
| - | - | - | - |
| - | - | - | - |
| - | - | - | - |
| - | - | - | - |
| - | - | - | - |
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Source
In cooperation with
Rakuten Insight
Release date
June 2023
Region
Thailand
Survey time period
May 11 to 31, 2023
Number of respondents
17,621 respondents
Age group
16 years and older
Method of interview
Online survey
Supplementary notes
The survey question was: "Have you ever purchased an item or product because it was endorsed by the influencer?"
Figures have been rounded.
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