As of November 5th, 2020, just under 20 percent of American shoppers expect to spend roughly the same amount as last year during the Black Friday and Cyber Monday craze. Approximately a third of consumers have no idea whether they will be spending more or less, while another third believe they will likely not purchase any goods during this busy shopping period.
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Sponsorpulse. (November 9, 2020). How much do you expect to spend during Black Friday and Cyber Monday compared to last year? [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 29, 2026, from /statistics/1186176/spending-intentions-in-the-us-during-black-friday-cyber-monday/
Sponsorpulse. "How much do you expect to spend during Black Friday and Cyber Monday compared to last year?." Chart. November 9, 2020. ÌÇÐÄÆÆ½â°æ. Accessed July 29, 2026. /statistics/1186176/spending-intentions-in-the-us-during-black-friday-cyber-monday/
Sponsorpulse. (2020). How much do you expect to spend during Black Friday and Cyber Monday compared to last year?. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 29, 2026. /statistics/1186176/spending-intentions-in-the-us-during-black-friday-cyber-monday/
Sponsorpulse. "How Much Do You Expect to Spend during Black Friday and Cyber Monday Compared to Last Year?." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 9 Nov 2020, /statistics/1186176/spending-intentions-in-the-us-during-black-friday-cyber-monday/
Sponsorpulse, How much do you expect to spend during Black Friday and Cyber Monday compared to last year? ÌÇÐÄÆÆ½â°æ, /statistics/1186176/spending-intentions-in-the-us-during-black-friday-cyber-monday/ (last visited July 29, 2026)
How much do you expect to spend during Black Friday and Cyber Monday compared to last year? [Graph], Sponsorpulse, November 9, 2020. [Online]. Available: /statistics/1186176/spending-intentions-in-the-us-during-black-friday-cyber-monday/