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Effectiveness of influencer marketing according to marketers in the United States as of January 2019

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Source

Release date

February 2019

Region

United States

Survey time period

January 15 to 25, 2019

Number of respondents

162 marketers

Special properties

90% of respondents were US-based

Method of interview

Online survey

Citation formats

Effectiveness of influencer marketing according to marketers in the U.S. 2019

Published by ÌÇÐÄÆƽâ°æ Research Department, Sep 2, 2019
In a January 2019 survey of marketers in the United States, ** percent of respondents found influencer marketing to be very effective, while further ** percent thought of it as effective. On the other hand, five percent of marketers found influencer marketing to be ineffective.
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Topics

Influencer marketing in the United Kingdom (UK)Advertising in the UKInfluencer marketing in EuropeDigital marketing in the UKInfluencer marketing in France
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