FMCG continued to lead television advertising spending in India in 2025 at ** percent, followed by e-commerce at ** percent, with both shares remaining unchanged from the previous year. The automotive category ranked third, recording a slight increase of just *** percent from the previous year to reach percent.
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Madison World, & Pitch. (February 24, 2026). Television ad spend distribution across India in 2025, by product category [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 26, 2026, from /statistics/1016783/india-tv-ad-spend-share-by-product-category/
Madison World, und Pitch. "Television ad spend distribution across India in 2025, by product category." Chart. February 24, 2026. ÌÇÐÄÆƽâ°æ. Accessed July 26, 2026. /statistics/1016783/india-tv-ad-spend-share-by-product-category/
Madison World, Pitch. (2026). Television ad spend distribution across India in 2025, by product category. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 26, 2026. /statistics/1016783/india-tv-ad-spend-share-by-product-category/
Madison World, and Pitch. "Television Ad Spend Distribution across India in 2025, by Product Category." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 24 Feb 2026, /statistics/1016783/india-tv-ad-spend-share-by-product-category/
Madison World & Pitch, Television ad spend distribution across India in 2025, by product category ÌÇÐÄÆƽâ°æ, /statistics/1016783/india-tv-ad-spend-share-by-product-category/ (last visited July 26, 2026)
Television ad spend distribution across India in 2025, by product category [Graph], Madison World, & Pitch, February 24, 2026. [Online]. Available: /statistics/1016783/india-tv-ad-spend-share-by-product-category/
