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Social media in Singapore

Statistics report on social media in Singapore

This report presents a selected range of statistics and data about social media usage and social networks in Singapore. It includes key data on the leading social networks in Singapore, user numbers, as well as user behavior.

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Table of contents

Overview

4
  • Basic Statistic Most used social networks 2025, by number of users
  • Premium Statistic Number of active social media users APAC 2025, by country
  • Premium Statistic Social media penetration rate APAC 2025, by country
  • Premium Statistic Weekly time spent using social media APAC 2026, by country

Key indicators

4
  • Premium Statistic Social media penetration rate Singapore Q3 2020-Q2 2025
  • Premium Statistic Types of websites visited and apps used Singapore Q3 2024
  • Premium Statistic Daily time spent using media in Singapore 2024, by category
  • Basic Statistic Average mobile data usage per month in Singapore Q1 2021-Q4 2025

Leading social media platforms

4
  • Premium Statistic Social network penetration in Singapore 2025
  • Premium Statistic Social network advertising audience in Singapore 2025, by platform
  • Premium Statistic Gender distribution social network advertising audience Singapore 2025, by platform
  • Premium Statistic Market share of mobile social media platforms Singapore 2026

Meta

4
  • Basic Statistic Number of Facebook users in Singapore 2017-2030
  • Premium Forecast Number of Instagram users in Singapore 2017-2030
  • Premium Forecast Number of WhatsApp users in Singapore 2017-2030
  • Premium Statistic Age distribution Meta advertising audience in Singapore 2025, by gender

TikTok

4
  • Premium Statistic TikTok potential advertising reach in Singapore 2022-2025
  • Premium Statistic Age distribution TikTok advertising audience in Singapore 2025, by gender
  • Premium Statistic Monthly TikTok downloads in Singapore 2024
  • Premium Statistic Monthly TikTok revenue in Singapore 2024

Other social media platforms

4
  • Premium Forecast Number of YouTube users in Singapore 2017-2030
  • Premium Forecast Number of Twitter users in Singapore 2017-2030
  • Premium Forecast Number of LinkedIn users in Singapore 2017-2030
  • Premium Statistic Number of Snapchat users in Singapore 2019-2025

User behavior

6
  • Premium Statistic Daily time spent using social media Singapore Q3 2019-Q3 2024
  • Premium Statistic Daily average time spent on social media Singapore 2025, by platform
  • Premium Statistic Favorite social media platforms Singapore Q3 2024
  • Premium Statistic Leading types of social media accounts followed Singapore Q3 2024
  • Premium Statistic Main reasons for using social media Singapore 2025
  • Premium Statistic Increase in social media usage Singapore 2024, by generation
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