ÌÇÐÄÆÆ½â°æ

Mobile social media usage in the United States

Statistics report about mobile social media usage in the United States

This report presents insights and statistics on mobile social media usage in the United States, highlighting the shift to a mobile-first online environment. It contains rankings of the most popular social apps and highlights market leaders Instagram, Snapchat, and TikTok.

Table of contents

Overview

7
  • Basic Statistic Internet and social media users United States 2025
  • Premium Statistic Mobile internet usage penetration rate in the United States 2010-2050
  • Premium Statistic Number of smartphone users in the United States 2010-2050
  • Premium Statistic Penetration rate of social media in the United States 2000-2040
  • Premium Statistic Media usage in an online minute 2024
  • Premium Statistic Average weekly media use in the U.S. 2025, by medium
  • Premium Statistic U.S. share of web traffic 2026, by device

Benchmark

8
  • Basic Statistic Most well-known social networks in the United States 2024
  • Premium Forecast Social network usage by brand in the U.S. 2025
  • Premium Statistic U.S. market share of leading social media websites 2026
  • Premium Forecast Most used smartphone apps by type in the U.S. 2023
  • Premium Statistic Reach of most popular U.S. smartphone apps 2026
  • Premium Statistic U.S. most used social video platform 2025
  • Premium Statistic U.S. Gen Z leading social apps 2023
  • Premium Statistic Leading social media apps used by children in the U.S. 2023

Usage

6
  • Basic Statistic Global year-on-year social media audience growth 2026
  • Basic Statistic Monthly time spent on selected mobile social apps U.S. 2025
  • Premium Statistic Leading social apps for users in the U.S. 2023, by weekly usage hours
  • Premium Statistic U.S. iOS users initial engagement with selected social apps 2023, by generation
  • Premium Statistic U.S. most used messaging services and communication apps 2025, by age group
  • Basic Statistic Weekly notifications from social apps to U.S. Gen Z mobile users 2023

Instagram

8
  • Premium Forecast Instagram brand profile in the United States 2025
  • Premium Forecast Number of Instagram users in the United States 2017-2030
  • Premium Statistic U.S. Instagram usage rate 2018-2023
  • Premium Statistic U.S. Instagram user development 2018-2023
  • Premium Statistic U.S. Instagram users 2026, by age group
  • Basic Statistic U.S. Instagram users 2026, by gender
  • Premium Statistic Instagram: U.S. influencers 2023, by followers
  • Premium Statistic Instagram: U.S. engagement rates of influencers 2023, by followers

Snapchat

7
  • Premium Forecast Snapchat brand profile in the United States 2024
  • Premium Statistic Countries with the most Snapchat users 2025
  • Premium Forecast Number of Snapchat users in the United States 2017-2030
  • Premium Statistic Daily active users of Snapchat quarterly 2014-2026, by region
  • Premium Statistic Snap worldwide annual revenue 2016-2025, by region
  • Basic Statistic Snapchat: distribution of U.S. audiences 2025, by gender
  • Premium Statistic Snap quarterly ARPU 2016-2026, by region

TikTok

10
  • Premium Forecast TikTok brand profile in the United States 2025
  • Premium Statistic TikTok U.S. monthly active users 2020-2023
  • Premium Statistic U.S. TikTok users leading activities on the app 2023, by gender
  • Premium Statistic TikTok usage frequency in the U.S. 2024, by age group
  • Premium Statistic U.S. TikTok audience 2023, by age
  • Premium Statistic U.S. TikTok audience 2023, by gender
  • Basic Statistic Leading TikTok keywords among U.S. Gen Z 2023
  • Premium Statistic U.S. TikTok ban approval 2023
  • Basic Statistic TikTok security concerns among U.S. citizens 2023-2024
  • Premium Statistic TikTok mental health effects opinions among U.S. users 2023
We’re happy to help

Get in touch with us for additional information

Feel free to contact us anytime. We will respond to your inquiry as quickly as possible.