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Internet industry in the United Kingdom (UK)

Statistics report about the internet industry in the United Kingdom (UK)

This report contains a range of selected statistics about the internet industry in the United Kingdom (UK). In addition to revenue figures and forecasts for the retail, and advertising sectors of the digital market, it also includes a chapter on paid content.

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Table of contents

Market overview

8
  • Basic Statistic E-commerce sales via website in the United Kingdom (UK) 2014-2019, by B2B and B2C
  • Premium Statistic E-commerce sales in the United Kingdom (UK) 2019, by B2B, B2C and business size
  • Premium Statistic Internet retail: monthly sales value in Great Britain 2016-2026
  • Basic Statistic Internet share of retail sales monthly in Great Britain 2019-2026
  • Basic Statistic Share of revenue from digital channels in Great Britain in 2015 & 2020, by sector
  • Basic Statistic Digital entertainment sales in the United Kingdom (UK) 2011-2025 by sector
  • Premium Forecast Forecast of ePublishing revenue by segment in the United Kingdom 2019-2027
  • Premium Forecast Revenue forecast for the eServices market by segment in the United Kingdom until 2030

Online retail

7
  • Premium Statistic Online retail sales in the United Kingdom (UK) 2015-2025
  • Premium Statistic Online share of retail sales in the United Kingdom (UK) 2011-2022
  • Basic Statistic Internet retail sales value: average weekly value per month in Great Britain 2023
  • Basic Statistic Internet share of retail sales monthly in Great Britain 2019-2026
  • Premium Statistic Leading UK e-retailers ranked by worldwide e-retail sales 2013-2015
  • Basic Statistic Most popular goods purchased online in Great Britain 2020
  • Premium Statistic Entertainment retail sales in the United Kingdom (UK) 2014-2025, by format

Online advertising

6
  • Premium Statistic Digital advertising expenditure in the United Kingdom (UK) 2007-2019
  • Premium Statistic Digital share of advertising spending in the United Kingdom (UK) 2013-2019
  • Premium Statistic Digital advertising spending in the UK 2008-2024
  • Premium Statistic Digital advertising spending in the UK 2008-2020, by format
  • Premium Statistic Digital publisher revenue growth in the UK 2024, by type
  • Premium Forecast Digital Market Outlook: digital advertising spending in the UK 2019-2028, by device

Publishing

10
  • Premium Statistic Digital Market Outlook: e-publishing ARPU in the UK 2017-2027, by format
  • Premium Statistic Digital Market Outlook: e-publishing revenue change in the UK 2018-2027, by format
  • Premium Statistic Digital Market Outlook: e-publishing user penetration UK 2017-2027, by format
  • Premium Statistic Reading frequency of digital newspapers in the United Kingdom (UK) 2017
  • Premium Statistic Reading frequency of digital magazines in the United Kingdom (UK) 2017
  • Basic Statistic Magazine audience in the United Kingdom 2023-2025, by platform
  • Premium Statistic Online magazine and app usage in the United Kingdom (UK) 2015-2016, paid and free
  • Premium Statistic Digital book sales revenue in the United Kingdom (UK) 2008-2019
  • Premium Statistic Digital book sales revenue in the United Kingdom (UK) 2009-2019, by category
  • Premium Statistic Digital book sales revenue in the United Kingdom (UK) 2009-2019, by format

Digital Entertainment

7
  • Basic Statistic Digital entertainment sales in the United Kingdom (UK) 2011-2025 by sector
  • Premium Statistic Digital revenue share of media and entertainment companies in the UK 2016, by sector
  • Premium Statistic Entertainment retail sales revenue in the UK 2013-2019, by sales channel
  • Basic Statistic Digital video game sales revenue in the United Kingdom (UK) 2011-2024
  • Premium Statistic Digital music industry revenue in the United Kingdom (UK) 2009-2016
  • Premium Statistic Digital Market Outlook: digital music revenue in the UK 2020-2030, by format
  • Premium Statistic Online TV revenues in the United Kingdom (UK) 2009-2015, by source

eServices

10
  • Premium Statistic Digital Market Outlook: eServices revenue in the UK 2016-2022
  • Premium Forecast Revenue forecast for the eServices market by segment in the United Kingdom until 2030
  • Premium Forecast Forecast for the number of users in the eServices market by segment in the UK 2030
  • Premium Statistic Digital Market Outlook: eServices usage penetration in the UK 2014-2020
  • Premium Forecast ARPU forecast for the eServices market by segment in the United Kingdom until 2030
  • Premium Statistic DMO: eServices event tickets revenue in the UK 2016-2022
  • Premium Forecast Online revenue forecast for the Event Ticket market in the United Kingdom until 2028
  • Premium Statistic DMO: eServices mobility tickets & services revenue in the UK 2016-2022
  • Premium Statistic DMO: eServices mobility tickets & services revenue in the UK 2016-2022, by segment
  • Basic Statistic Most googled online dating keywords in the United Kingdom (UK) in February 2016

Paid Content

9
  • Basic Statistic Leading digital content services ranked by usage in the United Kingdom (UK) 2018
  • Premium Statistic Distribution of paid and free digital content consumed in the UK in 2019, by type
  • Premium Statistic Volume of paid and free digital content consumed in the UK in 2018, by type
  • Basic Statistic Digital content services ranked by awareness in the United Kingdom as of March 2018
  • Basic Statistic Consumption of paid digital media content in the United Kingdom (UK) 2019, by type
  • Basic Statistic Leading online services used for music consumption in the UK 2018
  • Premium Statistic Leading video streaming online services ranked by reach in the UK 2016
  • Premium Statistic Paying for digital news in the United Kingdom 2012-2026
  • Basic Statistic Subscribing to paid music services: reasons for use in the United Kingdom (UK) 2016

Travel

5
  • Premium Forecast Travel & tourism market revenue in the United Kingdom 2017-2030, by segment
  • Premium Statistic Digital travel bookers in the United Kingdom 2011-2017
  • Premium Statistic Digital travel researchers in the United Kingdom 2011-2017
  • Basic Statistic Most visible hotel websites in natural search results in the UK in January 2016
  • Basic Statistic Most visible flight booking sites in natural search in the UK in January 2016

Social Networks

9
  • Premium Statistic Forecast of social network user penetration in the United Kingdom (UK) 2015-2019
  • Premium Statistic Active social media users in the United Kingdom (UK) 2025
  • Premium Statistic Reach of selected social networking websites in the Great Britain 2014-2020
  • Premium Statistic Facebook share of social network website visits monthly UK 2026
  • Basic Statistic X/Twitter: share of social network website visits in the UK 2017-2025
  • Premium Statistic StumbleUpon's social network market share in the United Kingdom (UK) 2015-2018
  • Premium Statistic Reddit share of social network website visits monthly UK 2026
  • Premium Statistic Pinterest: share of social network visits in the (UK) 2015-2026
  • Premium Statistic LinkedIn: share of social network website visits in the United Kingdom (UK) 2015-2020
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