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Mobile search

Statistics report about mobile search usage

This report presents a range of statistics and facts on mobile search usage with focus on shopping and other local services. It highlights mobile search behavior of users in the United States as well as advertising spending.

Table of contents

Mobile search providers

5
  • Premium Statistic Leading mobile search engines in the U.S. 2018-2025, by market share
  • Basic Statistic Mobile share of organic search engine traffic 2019, by platform
  • Basic Statistic Mobile share of U.S. organic search engine visits 2013-2021
  • Basic Statistic U.S. total & mobile organic search visits 2020, by engine
  • Basic Statistic Google vs. Microsoft Advertising: U.S. mobile click share 2021

Usage

10
  • Premium Statistic Reach of most popular U.S. smartphone apps 2026
  • Basic Statistic Leading app categories in the United States Q3 2020, by reach
  • Premium Statistic First choice for performing searches in the U.S. 2018
  • Basic Statistic Global Gen Z online activity reach 2018, by device
  • Basic Statistic Global consumer mobile device usage for in-store product research in 2019, by country
  • Premium Statistic Most popular mobile in-store shopping activities worldwide 2019
  • Basic Statistic In-store mobile shopper activities worldwide 2017-2018
  • Premium Statistic U.S. retailer mobile app in-store actions 2018
  • Premium Statistic Global voice search usage 2019, by age group and device
  • Premium Statistic Global voice search usage 2019, by region and device

Local content

7
  • Basic Statistic U.S. mobile and desktop local search volume 2014-2019
  • Premium Statistic Frequency of online local business search in the U.S. 2023
  • Basic Statistic U.S. device preference for reading online reviews 2019
  • Basic Statistic Smartphone usage for near me search in the United States 2018
  • Basic Statistic Leading near me mobile retail searches among smartphone users in the U.S. 2018
  • Premium Statistic Leading near me mobile search categories among U.S. smartphone users 2018
  • Basic Statistic Yelp: number of unique mobile visitors 2016-2021

Mobile advertising

6
  • Premium Forecast Largest digital ad markets worldwide 2025
  • Premium Forecast Search ad spend in the U.S. 2017-2029, by device
  • Premium Forecast Digital Market Outlook: search ad spending change U.S. 2020-2028, by device
  • Premium Statistic Location targeted mobile ad spend in the U.S. 2016-2023
  • Basic Statistic Google vs. Microsoft Advertising: U.S. mobile click share 2021
  • Premium Statistic Global in-app ad spend share in H2 2018, by vertical
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