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Internet usage in the United Kingdom (UK)

Statistics report on internet usage in the United Kingdom

This report presents a selected range of statistics and data about internet usage in the United Kingdom. It provides a closer look at the overall user numbers and penetration rate of the internet and mobile internet. Furthermore, it examines the usage behavior, including length of use, and which online properties are the ones that reach the most individuals. Chapters on online privacy and e-commerce are also included in the report.

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Table of contents

Overview

4
  • Premium Statistic Number of internet users worldwide 2026, by country
  • Premium Statistic Internet adoption rate worldwide 2026, by territory
  • Basic Statistic Europe countries with the highest online penetration rate 2025
  • Premium Forecast Countries in Europe with highest number of internet users 2025

Internet access and usage

6
  • Premium Statistic UK: digital population October 2025
  • Premium Statistic Number of internet users in the United Kingdom 2000-2050
  • Premium Statistic Internet usage penetration rate in the United Kingdom 2000-2050
  • Premium Forecast Number of households with internet access in the United Kingdom 2000-2050
  • Premium Forecast Share of households with internet access in the United Kingdom 2000-2050
  • Premium Forecast Most common internet accesses by type in the UK 2025

Internet usage demographics

7
  • Basic Statistic UK internet users 2025, by age group
  • Basic Statistic UK internet users 2025, by gender
  • Basic Statistic UK internet users 2025, by employment status
  • Basic Statistic UK internet users 2025, by type of employment
  • Basic Statistic UK internet users 2025, by education
  • Basic Statistic Range of internet usage in the UK 2024, by gender
  • Premium Statistic Range of internet usage in the UK 2024, by socio-economic group

Device usage and traffic

5
  • Basic Statistic Share of daily time online per person in the United Kingdom (UK) 2022-2025, by device
  • Basic Statistic Daily time spent online per person United Kingdom 2025, by device
  • Basic Statistic Average daily internet usage in the United Kingdom (UK) 2025, by age and device
  • Basic Statistic Devices used to access the internet in the UK 2025, by gender
  • Basic Statistic Share of web page views in the United Kingdom (UK) 2025, by device

Mobile internet and apps

4
  • Premium Statistic Number of smartphone users in the United Kingdom 2010-2050
  • Premium Statistic Mobile internet usage penetration rate in the United Kingdom 2010-2050
  • Premium Statistic Use of a smartphone to go online in the United Kingdom 2009-2025
  • Premium Forecast Most used smartphone apps by type in the UK 2023

Social media

6
  • Premium Statistic UK: number of social network users 2018-2029
  • Premium Statistic Penetration rate of social media in the United Kingdom 2000-2040
  • Premium Statistic Leading social networks in the UK 2026, by market share
  • Premium Statistic UK: number of Facebook users 2018-2028
  • Premium Statistic UK: monthly Instagram users 2018-2026
  • Premium Forecast Number of YouTube users in the United Kingdom 2017-2030

Reach and popular websites

5
  • Basic Statistic Leading websites in the UK 2024, based on visit share
  • Basic Statistic UK: leading websites 2024, by total visits
  • Basic Statistic UK: leading websites in the 2024, by unique visits
  • Basic Statistic Leading websites in the UK 2024, by session length
  • Premium Forecast Most used websites and online services by type in the UK 2025

Data privacy

6
  • Premium Forecast Attitudes towards the internet in the UK 2025
  • Premium Statistic Online privacy attitudes in the UK Q2 2025
  • Basic Statistic Wiping personal information from an old device UK adults 2024
  • Basic Statistic UK number of breached data points in Q1 2020-Q3 2025
  • Basic Statistic Biggest data breaches in the UK 2025, by impact
  • Basic Statistic Highest fines issued for violations of GDPR in the UK 2026

E-commerce

6
  • Premium Forecast Total retail e-commerce revenue in the United Kingdom 2017-2030
  • Premium Statistic E-commerce sales growth percentage in the United Kingdom (UK) 2022-2028
  • Basic Statistic Internet retail sales value trend annually in the United Kingdom (UK) 2010-2025
  • Basic Statistic Internet retail sales value trend monthly in Great Britain 2023-2026
  • Premium Statistic Online retail sales in the United Kingdom (UK) 2015-2025
  • Premium Statistic Internet retail: monthly sales value in Great Britain 2016-2026
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