estimates; including display, video, and text formats on open web, social (Facebook, YouTube), and retail media, both on mobile and desktop devices; excluding search
Supplementary notes
The date of release is the date of access.
Citation formats
Leading industries in Colombia 2024, by estimated digital ad spend share
In June 2024, online stores accounted for an estimated **** percent of the digital advertising spending in Colombia, making this segment the leading advertiser in the South American country. The software and applications sector followed with around *** percent.
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Admetricks. (July 18, 2024). Leading industries in Colombia in June 2023, by estimated digital ad spend share [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 20, 2026, from /statistics/993304/digital-ad-spend-industry-colombia/
Admetricks. "Leading industries in Colombia in June 2023, by estimated digital ad spend share." Chart. July 18, 2024. ÌÇÐÄÆƽâ°æ. Accessed July 20, 2026. /statistics/993304/digital-ad-spend-industry-colombia/
Admetricks. (2024). Leading industries in Colombia in June 2023, by estimated digital ad spend share. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 20, 2026. /statistics/993304/digital-ad-spend-industry-colombia/
Admetricks. "Leading Industries in Colombia in June 2023, by Estimated Digital Ad Spend Share." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 18 Jul 2024, /statistics/993304/digital-ad-spend-industry-colombia/
Admetricks, Leading industries in Colombia in June 2023, by estimated digital ad spend share ÌÇÐÄÆƽâ°æ, /statistics/993304/digital-ad-spend-industry-colombia/ (last visited July 20, 2026)
Leading industries in Colombia in June 2023, by estimated digital ad spend share [Graph], Admetricks, July 18, 2024. [Online]. Available: /statistics/993304/digital-ad-spend-industry-colombia/
